You've gotten the facial booked, but you would like to maximize your time and profit by turning it into a double facial... how do you do it? Use Pat Danforth's words:
“Look, you don’t me and I don’t know you. When we do your makeover, I can say you look GREAT – but it doesn’t mean anything because you don’t know if I am just trying to sell you something. So, if you would like to, you can invite a friend to have a makeover with you. That way, you’ll feel you have an unbiased opinion. It would help me because then I would have 2 new faces!
Be sure to tell her, that there is no obligation to buy anything and if you have someone with you, I will give both of you a gift!”
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