Wednesday, February 6, 2008

How Do I Find My Clients?


You've started your Mary Kay business and you find yourself wondering, how do I find my clients? Here are some tips to help you find them.

Educate your Friends and Family

When you hear this you first thought might be to hand out a few catalogs, but that is not the answer. Really educate your family on what services you offer, the types of customers you are looking for. Tell them why YOU love the product and the company!

Get OutTthere in a BIG way!

You need to meet as many people (and faces) as you can. Getting out there means going to networking groups, attending events and speaking in public. But if you can’t get out of the house, don’t despair. There are ways to do some of this from home: You can also network in chat rooms or other online forums.

Set Aside Time Regulaly to Do Things to Bring in Business

The biggest mistake Mary Kay reps make is not treating their business seriously. They tend to squeeze in the marketing and business development in between other things or push it directly to the back burner. But the fact is, if you don't market today, you will probably not have clients in 6 months.

The solution is to set a time each day (non-negotiable time!) that is used just for attracting clients. Make the decision to do something everyday:

1. Make 5 phone calls each day
2. Send out 10 emails
3. Mail out 5 catalogs each day
4. Follow up with 5 previous customers
5. Collect 10 leads per day

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